Client acquisition plays an important role when it comes to running a successful business. But did you know that acquiring a new customer is anywhere from five to 25 times more expensive than retaining an existing one? Many business owners overlook the importance of client retention even though the ...
marketing
Discover How to Use Yelp, Thumbtack, and Google Local Services for Your Cleaning Business
With sites like Yelp, Thumbtack, and Google Local Services, you can advertise your business in front of high-value customers actively searching for cleaning services. When you know how to use these local services marketplaces, you can target the right customer and reach people locally looking to ...
Cleaning Business Success Story: Cleaning Frenzy
I’ve met a lot of people in the cleaning business industry over the last couple of years. Most of those connections actually came from online interactions, through LinkedIn or Facebook or someone in Atlanta checking us out on Yelp and then reaching out via our website (Maid to Glow). I briefly ...
7 Best Cleaning Business Tools
Running a cleaning business takes a lot of work, from managing employees and customers to turning a profit. Small business owners can simplify processes and free up time with cleaning business tools. The right technology will automate management and help you focus on growing your business. Continue ...
7 Ways to Promote Your Cleaning Business
Looking for ways to find new clients and improve your cleaning business marketing strategies? Even if you provide top-notch cleaning services, potential clients can't book with you if they don't know about your business. This article will walk you through the best cleaning business marketing tactics ...
How to Respond to Negative Online Reviews
As a business owner, you are probably very familiar with the concept of negative online reviews. At some level, criticism is pretty much guaranteed as an entrepreneur. Truth is, whether you provide great service or not, negative reviewers are inescapable. And no matter how unpleasant it is to ...
How to Get More Customers for Your Cleaning Business
Running a cleaning business brings endless challenges — pricing, finding good employees, insurance and tax regulations — the challenges never end. But the most important challenge is of course to build a profitable business, that’s what this is all about. In order to build a profitable cleaning ...